How Are Naturo Superfoods Different from Naturo's Original Range?

How Are Naturo Superfoods Different from Naturo's Original Range?

How Are Naturo Superfoods Different from Naturo's Original Range?

Naturo Superfoods builds on the natural nutrition found in our original range by combining 70% meat, added postbiotics and carefully selected superfoods in a grain-free recipe designed to provide enhanced everyday wellbeing support. While both ranges are complete and balanced for adult dogs, Superfoods offers an extra layer of nutrition for owners looking for more than everyday feeding. 

Key Takeaways 

  • Both Naturo Original and Naturo Superfoods provide complete and balanced nutrition for adult dogs.
  • Naturo Superfoods combines 70% meat, added postbiotics and carefully selected superfoods in every recipe.
  • The Superfoods range focuses on enhanced everyday nutrition 
  • Naturo Original remains an excellent choice for natural daily feeding.
  • You can feed either range exclusively or enjoy rotating between both for added variety. 

What Is The Difference Between Naturo Superfoods And The Original Range? 

The main difference is the nutritional approach. 

Naturo Original recipes are designed to provide natural, complete and balanced everyday nutrition using carefully selected ingredients that support your dog's daily wellbeing. 

Naturo Superfoods takes that same Naturo philosophy and adds a carefully selected blend of nutrient-rich ingredients, postbiotics and 70% meat to create an additional nutritional offering. 

Rather than replacing the original range, Naturo Superfoods gives dog owners another feeding option if they're looking for recipes with additional wellbeing-focused ingredients as part of their dog's everyday diet. 

Quick comparison 

Feature 

Naturo Original Range 

Naturo Superfoods 

Complete & balanced nutrition 

 

 

Suitable for adult dogs 

 

 

Natural ingredients 

 

 

Everyday feeding 

 

 

Grain-free recipes 

Selected recipes 

 

70% meat content 

Varies by recipe 

 

Added postbiotics 

No 

 

Carefully selected superfoods 

No 

 

Nutrition approach 

Everyday natural nutrition 

Enhanced everyday nutrition 

 

Why Did Naturo Launch A Superfoods Range? 

Naturo created the Superfoods range for pet parents looking for an extra layer of support within a complete and balanced diet. 

Many dog owners today are increasingly interested in their pets’ nutrition. They want to know not only that their dog's food meets nutritional requirements, but also that it contains thoughtfully selected ingredients. 

Naturo Superfoods answers that demand by combining: 

  • 70% meat for quality protein
  • Added postbiotics
  • Carefully selected superfoods
  • Grain-free recipes
  • Complete and balanced nutrition suitable for adult dogs 

The result is a range developed for dog owners who want natural nutrition alongside wellbeing-focused ingredients. 

What Are The Superfoods In Naturo Superfoods? 

Naturo Superfoods contains a carefully selected blend of ingredients inspired by some of nature's most nutrient-rich foods. 

These ingredients have been chosen to work together as part of an overall nutritional profile. 

Superfoods included in the range 

Ingredient 

Included For 

Blueberries 

Naturally rich in antioxidants 

Beetroot 

Nutrient-dense vegetable containing natural antioxidants 

Broccoli 

Source of vitamins, minerals and fibre 

Spinach 

Contains naturally occurring vitamins and minerals 

Ginger 

Included as part of the superfood blend 

Turmeric 

Carefully selected botanical ingredient 

Sweet Potato 

Easily digestible carbohydrate source 

 

Rather than focusing on individual ingredients alone, Naturo's approach centres on how these ingredients work together within a complete recipe. 

That is why the emphasis is on the enhanced blend, rather than any single superfood. 

Why Are Postbiotics Included In Naturo Superfoods? 

Added postbiotics are one of the key features that set Naturo Superfoods apart from the original range. 

Postbiotics are included as part of the recipe's carefully considered nutritional profile. They are increasingly being used in pet nutrition as interest grows in the role digestive wellbeing plays within overall health. 

For dogs with existing health concerns or specific dietary requirements, owners should always seek advice from their vet before making dietary changes. 

Is Naturo Superfoods Better Than The Original Range? 

Neither range is designed to replace the other. 

Naturo Original and Naturo Superfoods have been created for slightly different pet-parent needs. 

Choose Naturo Original if: 

  • You want natural everyday nutrition
  • You enjoy a wide range of recipes and proteins
  • You are looking for complete and balanced meals for daily feeding
  • You want trusted Naturo quality and simplicity 

Choose Naturo Superfoods if: 

  • You want recipes with added postbiotics
  • You like the idea of carefully selected superfoods
  • You prefer grain-free recipes
  • You are looking for an extra layer of nutritional support 

Or enjoy both 

Many Naturo customers rotate recipes across different ranges to provide variety while maintaining complete and balanced nutrition. 

The right choice depends on your dog's preferences and your own feeding goals. 

Why Should I Switch To Naturo Superfoods? 

If your dog is already thriving on Naturo, there is no need to think about switching because the original range remains a high-quality feeding choice. 

However, some owners may decide to move to Naturo Superfoods because they are looking for: 

  • A grain-free recipe
  • Added postbiotics
  • 70% meat content
  • Carefully selected superfoods
  • A more purposeful everyday nutrition approach 

Think of Naturo Superfoods as everything you already love about Naturo, plus an extra layer of thoughtful nutritional support. 

It is not about replacing everyday nutrition. It is about adding more wellbeing-focused ingredients to your dog's bowl. 

How Do I Switch My Dog To Naturo Superfoods? 

Any food change should be gradual. 

A slow transition helps your dog adapt to their new food and allows you to monitor how they respond. 

Recommended transition guide 

Days 

Naturo Superfoods 

Current Food 

Days 1-4 

20% 

80% 

Days 5-7 

40% 

60% 

Days 8-10 

60% 

40% 

Days 11-13 

80% 

20% 

Day 14 onwards 

100% 

0% 

 

If your dog has specific health conditions, food sensitivities or dietary concerns, consult your veterinary surgeon before making changes to their diet. 

How Does Naturo Superfoods Meet Nutritional Standards? 

Naturo Superfoods is formulated as a complete and balanced food for adult dogs. 

Complete pet foods should provide all essential nutrients required by a healthy adult dog when fed according to feeding guidelines. Nutritional standards and guidance for complete pet foods in Europe are established by organisations including FEDIAF (European Pet Food Industry Federation) and supported by guidance from UK Pet Food. 

These standards help ensure pets receive appropriate levels of key nutrients within a balanced diet. 

Discover Naturo Superfoods 

If you're looking for a new way to nourish your dog naturally, explore the Naturo Superfoods collection and discover recipes combining 70% meat, added postbiotics and carefully selected superfoods in every tray. 

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Superfoods FAQs

What makes Naturo Superfoods different from Naturo Original?

Naturo Superfoods combines 70% meat, added postbiotics and carefully selected superfoods within grain-free recipes, while Naturo Original focuses on natural everyday nutrition for adult dogs.

Can I feed Naturo Superfoods every day?

Yes. Naturo Superfoods is a complete and balanced food formulated for everyday feeding for adult dogs when fed according to feeding guidelines.

Does Naturo Superfoods replace the original range?

No. Naturo Superfoods is an additional range offering a different nutritional approach. Naturo Original remains an important part of the Naturo family.

Can I mix Naturo Original and Naturo Superfoods?

Yes. Many owners choose to rotate recipes across Naturo ranges to provide variety while maintaining complete and balanced nutrition.

Why does Naturo Superfoods contain postbiotics?

Postbiotics are included as part of the range's purposeful nutritional profile and are one of the key features that differentiate Superfoods from the original range.